Luckenbach Road Whiskey is now 1693 Distillery

Written By Caleb Rhoades

The whiskey formerly known as Luckenbach Road Whiskey has rebranded and now shall be known as 1693 distillery. In the great words of the Whiskey Pharoah, “So let it be written, so let it be done”.

This rebrand is inspired by the elevation that their soon to open distillery sits on. Proped up in the the heart of the hill country in Fredericksburg. New spirits will be available with this rebranding, some agave spirit labeled Elevacion.

If you want to get a sneak peak before the grand opening in 2024, reservations can be made at this link. https://www.exploretock.com/1693distillery

Caleb Rhoades
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